In this still unfolding world of internet and new marketing strategies, the role of the influencer is emerging to be of high importance. They take market items and re-package these for their followers in ways that uniquely appeal to them.
A new company Restayge is providing a look at the market metrics, plus linking all the influencers’ social media pages as a total package for interested companies and marketers who wish to use their services.
CEO Darren Hosang-Rudder says this adds value for both sides, explaining that his company is generating convenience for the new marketing process.
Mr. Rudder says the fostering of linkages, not only helps with payments for influencers but also facilitates seamless connections for products and the new marketers.
Mr. Rudder suggests that this new wave of marketing, unique to the 21st century, is using technology, social media and marketing knowledge to help actual players on both sides connect and make waves in the market place.